Advice for Book Bloggers – 5 Reasons You Should Have a Self-Hosted WordPress Site

I’ve designed and developed blogs on Blogger, and self-hosted WordPress for my clients and hands down WordPress is the best choice for your book blog. Need some convincing? In this post I’m going to share 5 reasons you should have a self-hosted WordPress site. Protect Your Content by Owning Your Site The cool thing about having [...]

Why You MUST Get The Facebook Pixel! (For those running Facebook Ads)

Facebook is a social media platform that your business needs to use effectively.  It’s by far the largest social media platform, with over 2 Billion worldwide users and over 50 million business Pages. This presents a lot of competition for newsfeed space, which often results in very few of your followers actually seeing your business’ [...]

Design Fails for Celebrating National Failures Day

Let’s face it—some of our projects end up a little more successful than others. Sometimes our design are a hit. And sometimes not so much. Design fails happen. And there’s nothing wrong with celebrating our failures, acknowledging what went wrong, learning from the mistakes, and moving on. Today is National Failures Day. So from one of our favourite [...]

The Basics to a Great Author Website

I strongly advocate all authors start and maintain a website as part of their long-term marketing efforts and ongoing platform development. But one of the first questions raised when you get started is: What exactly goes on your author site—especially if you’re so far unpublished? Before I answer that question in detail, I’ll set a few ground rules: Use WordPress. Especially [...]

IMPORTANT Google SEO update news: To HTTP or to HTTPS, that is the question!

Google has a long history of infamous algorithm updates and search index changes. While most of these changes are minor, Google occasionally rolls out a "major" algorithmic update (such as Google Panda and Google Penguin) that affects search results in significant ways. For search engine marketers, knowing the dates of these Google updates can help explain [...]

FREE Photo Resources for Your Next Design Project, Blog or Social Post

What would life be like without freebies? Thanks to the generosity of photographers, designers, and illustrators across the globe, you can now incorporate gorgeous stock imagery into your own designs for personal and commercial use for absolutely nothing. By waiving their rights under the CC0 license, artists have made it easier to share high-quality design resources [...]