3 Simple Tips to Building your Mailing List on WordPress

There are so many email marketing options out there. Which to choose? Let us help you choose an email software, add a subscribe form to your site, get subscribers and promote to your list. By slowly and steadily staying in touch with your audience via their inbox, you’re growing a fan base you own. Not one [...]

Design Fails for Celebrating National Failures Day

Let’s face it—some of our projects end up a little more successful than others. Sometimes our design are a hit. And sometimes not so much. Design fails happen. And there’s nothing wrong with celebrating our failures, acknowledging what went wrong, learning from the mistakes, and moving on. Today is National Failures Day. So from one of our favourite [...]

The Basics to a Great Author Website

I strongly advocate all authors start and maintain a website as part of their long-term marketing efforts and ongoing platform development. But one of the first questions raised when you get started is: What exactly goes on your author site—especially if you’re so far unpublished? Before I answer that question in detail, I’ll set a few ground rules: Use WordPress. Especially [...]

IMPORTANT Google SEO update news: To HTTP or to HTTPS, that is the question!

Google has a long history of infamous algorithm updates and search index changes. While most of these changes are minor, Google occasionally rolls out a "major" algorithmic update (such as Google Panda and Google Penguin) that affects search results in significant ways. For search engine marketers, knowing the dates of these Google updates can help explain [...]

FREE Photo Resources for Your Next Design Project, Blog or Social Post

What would life be like without freebies? Thanks to the generosity of photographers, designers, and illustrators across the globe, you can now incorporate gorgeous stock imagery into your own designs for personal and commercial use for absolutely nothing. By waiving their rights under the CC0 license, artists have made it easier to share high-quality design resources [...]

The Difference Between On-Site SEO & Off-Site SEO

Many businesses with an online presence now understand the need for implementing an SEO strategy. But search engine optimisation is a broad area of activity, and many specialist tactics and strategies are used by SEO companies. It can be confusing or difficult to manage SEO campaigns without breaking things down into logical categories. Generally speaking, SEO [...]